Work

Kelso Trade Center

Kelso Trade Center supplies doors, timber and hardware from Smithfield in Sydney's west. Their full range was set out in a printed brochure.

Business
Doors, timber and hardware
Location
Smithfield, NSW
Live
October 2026
The Kelso Trade Center website on a desktop screen
The Kelso Trade Center website on a phone

The brief

Put the whole range online in the same groups as the brochure, let customers ask for a quote or a measure without phoning, and give every product its own page so Google can find it.

What we built

  • A product catalogue of over 200 products, organised to match Kelso's brochure, with colour options shown on each product.
  • Quote, enquiry and measure request forms that go straight to Kelso's inbox.
  • A new domain, kelsotradecenter.com, connected and live.

Set up to be found

  • Every product and category pre-rendered as its own page, over 250 in total, each with a real address.
  • A full sitemap, verified in Google Search Console.
  • Their Google Business Profile updated with categories, service areas and a booking link to the measure page.
Visit kelsotradecenter.com